BEC-Tero expands 360º entertainment platform by launching BEC-Tero Music
BEC-Tero Entertainment increases its presence in the local and regional music industry by entering into exclusive licensing and distribution rights agreements with two major record labels Sony Music (Thailand) for Thailand, Myanmar, Laos, and Cambodia.
Sony Music represents some of the biggest names in international music including: One Direction Shakira, Celine Dion, Beyonce, Pink, Christina Aguilera, Alicia Keys, Britney Spears, Avril Lavigne, Pitbull, Justin Timberlake, Susan Boyle, Il Divo, Aerosmith, Usher, Kelly Clarkson, Leona Lewis, Foo Fighters, John Mayer, Ricky Martin, L’arc-en-Ciel, Tony Bennett, Michael Jackson, Whitney Houston, and local artists Singular, Slot Machine, Scrubb, Tor+ Saksit, Ben Chalatit, Dan Worrawech, Sugar Eyes, Data, Better Weather, Armchair, Sixty Miles, Sensitive Area, Abuse the Youth, Electric Neon Lamp, Ping Pong, Pramote, Magenta, Vertical Mind, Tee Chaiyadej, Jui Juis, Belle Nantita, Gail, Somsak, Kongpop, Grace from Thailand’s Got Talent.
The new division will target both the Thai and international music market in Thailand under the banner, BEC-Tero Music. The company will distribute music content through BEC-Tero's 360° entertainment platform On Air, Online, On Ground and On Stage. The new music company also plans to advance into the regional market with talented Thai and international artists.
Managing Director of BEC-Tero Entertainment, Mr. Brian L. Marcar said, “We approached Sony Music (Thailand) since we see a great opportunity to strengthen music content in the market through our 360° entertainment platform. With high quality resources and the professionalism of BEC-Tero Entertainment combined with the superb music content and talented artists from Sony Music (Thailand) , we believe that this new content will help the company take another step in providing the widest variety of entertainment options to our consumers. We will be the exclusive licensee and distributor for Sony Music (Thailand), Bakery Music and Blacksheep in Myanmar, Laos and Cambodia. We hope that music lovers will enjoy the full range of experiences that BEC-Tero Music will offer now and in the future.”
"We are delighted to be partnering with BEC-Tero Entertainment in Thailand through an exclusive license agreement to ensure music fans in Thailand continue to enjoy access to an amazing array of releases from Sony Music's brilliant local and international artists." Said Denis Handlin AM, Chairman & CEO Australia & New Zealand and President, Asia, Sony Music Entertainment.
Mrs. Pattra Boosarawongse, General Manager of BEC-Tero Music revealed, “BEC-Tero Entertainment has great resources such as TV programmes, radio stations, digital media, street teams and concerts & events ready to synergise and support the work of both Thai and international artists. They will provide new applications for fans to listen to our music online and download digital content of Thai, Asian and international artists via Qikplay.
Our first live event under BEC-Tero Music will be a concert by Scrubb this October 20th followed by a visit by Japanese virtual artist Piko, who is popular in the Japanese cyberworld also known as vocaloid. The company also plans to promote Thai artists abroad starting with a collaboration between Depapepe the renowned guitar duo from Japan, and local artist Sin from Singular, which will be included on Depapepe’s new album to be released in Japan. Moreover, we are joining hands with BEC-Tero Radio to create a unique and exciting One Direction fan experience in New York.”
Hot international releases for the last quarter of 2012 will include One Direction, Pink, Pitbull, Christina Aguilera, Alicia Keys, Celine Dion & David Foster, Michael Jackson, Whitney Houston, Jay Chou, Piko, The Script and Depapepe.
Hot local releases for the last quarter of 2012 will include, Tor+, Slot Machine, Better Weather, Sugar Eyes, Data, Sixty Miles, Gail from Thailand’s Got Talent, Boyd Million Ways 2, P.O.P, Room 39, Stamp, Lipta, Two Popetorn, Champ and many more.
2013 will be an exciting year for music lovers as BEC-Tero Music rolls out its full music platform.